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Meet the Flaem Crew!

Every adventure needs heroes. Get to know the Characters who make money and enterprise learning an adventure.

Ready to meet your new mentors?

Core Values Our Characters Teach

Each character embodies key values that help young people build strong
foundations for financial success

Adventure in Learning

Making financial education exciting and engaging through exploration and discovery.

Own your Journey

Empowering young people to take control of their financial future with confidence.

Create Bravely

Encouraging Innovation, Creativity and Bold thinking in business ventures.

Empower Community

Building Supportive networks where everyone learns and grows together.

Latest Character Adventures

Follow along as our characters tackle real-world financial challenges and
business opportunities

Ju Won's Balance Shift

The Commons felt unusually quiet after the Mini Market weekend. With most people gone and the late sun sliding behind the shops, Ju Won sat on a bench and opened her mobile banking app for her regular end-of-week check.

4 min. read

Mini-market: Sotos's Break-Even Challenge (2/2)

Sotos hadn’t slept well. He kept waking up thinking about varnish receipts and tiny small-print fees that seemed to multiply when he wasn’t looking.
By the time Sunday morning arrived, he was pacing beside his upcycling stall...

4 min. read

Mini-market: Sotos's Vanishing Budget (1/2)

He opened his backpack and laid out the supplies he’d bought earlier that morning: sandpaper, varnish, glue, decorative paper, brushes, tiny pots of acrylic paint, and a replacement knob for the jewellery box. He lined them up with satisfaction—until he noticed the receipts.

4 min. read

Ready to Start your Financial
Adventure?

Pick your favourite character and begin learning money skills that will last a life time.

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